Tracking Direct Mail Response
Tracking direct mail response and success is imperative for any successful direct mail project. But, unlike email or other online efforts, tracking success can be incredibly difficult. Results aren’t...
View ArticleSelf Mailers 101: Why And How?
Why would you want to choose a self mailer instead of a postcard or a standard letter in an envelope? Self mailers give you more area to work with than a postcard, and also provide you with the the...
View Article4 Ways To Qualify For Postage Savings
Postage is often the most expensive part of a direct mail campaign. That’s why we’re here to help you qualify for postage discounts and cut costs. Below are 4 of the most common ways mailers can...
View ArticlePriority Drop Shipping Services
The Mailworks is now offering Priority Drop Shipping services! What does this mean for you? These services will get your mail delivered into homes faster, and in a more predictable time period....
View ArticleWhat Is A Bleed?
What is a bleed? Whenever a design runs off the paper’s edge, it requires a bleed. Our bleed requirements are .125″ along each edge of a design, or a total of .25″ addition to the overall creative. A...
View ArticleMail Anywhere Program
The USPS has introduced a new service called Mail Anywhere. This program allows mailers to use the same permit anywhere they mail…meaning you can print your indica even when you’re mailing in...
View ArticleNonprofit Mail
First approved by Congress in 1951, nonprofit mail rate are significantly lower than normal postage prices. Read on for a quick explanation of what nonprofit mail is, who can apply, and how. Nonprofits...
View ArticleRecycled Paper Stock
Happy Earth Day! To celebrate this important holiday, we want to introduce you to the many benefits of recycled paper stock. Recycled paper stock can be full or partially recycled from post-consumer...
View Article$50 In Direct Mail Savings
Many of our first time customers are weary of direct mail because of the perceived high costs. Direct mail that’s prepared and delivered in accordance with USPS regulations, however, typically results...
View ArticleCMYK vs. PMS
CMYK vs. PMS CMYK colors are used for print projects like direct mail, magazines, and newspapers. Digital printers mix these primary colors to create all other colors. Think of the printer as an...
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